| Google Insights is a free tool providing a platform | | | | searching for waterproof dog beds. |
| that enables us to look at search trends in different | | | | If you want to see the rising searches from last |
| categories and see how things change from | | | | month to this month, just select the "Last 30 days" |
| day-to-day and year-to-year. | | | | field in the "Filter" section. |
| Using Google Insights you can keep an eye on your | | | | You can also get more info from Insight. For |
| key product categories and hot items, especially | | | | example, you can get indepth analysis of your |
| during the holidays and festivals. Here is how you can | | | | targeted customers and their locations. You can find |
| use Google Insight. | | | | visitors from a country under the "Regional Interests" |
| 1. Go to google.com/insights/search/# | | | | section. You can find the growing keywords related |
| 2. Enter the search term related to your product or | | | | under the "Search Terms" section. |
| category. | | | | Now that you know what people are searching for, |
| 3. For example, if you sell dog products online, enter | | | | post your related products that has high rising search |
| the search term "dog beds" and analyze the results. | | | | percentage in your front page and promote them. |
| Rising searches | | | | Offer discount prices, coupon codes. |
| 1. pink dog beds +120% | | | | This technique works the best during festivals like |
| 2. waterproof dog beds +100% | | | | Christmas, New year and "Thanks Giving" day. This |
| 3. dog beds sale +100% | | | | technique also helps to choose buyer oriented |
| 4. dog beds large +100% | | | | keywords for your website. |
| You can see that more number of people are | | | | |